radio.digiwaxx.com

We are the pre-release app

DWR (Digiwaxx Radio) gets pre-saves and followers, gives the artist a kit page for the new song, publishes the press page, sends the record to the music seeders, lets people rate it and promotes the artist’s sound to the people with the most affinity.

6Pre-release app
2Station
1Show

Built on

  • Spotify
  • Google News
  • SpinCounts
  • RSS
  • Digital Radio Tracker

One mechanism for a new record.

DWR (Digiwaxx Radio) is one mechanism for a new record. Six parts work the record before and around release, a radio station counts and publishes every play, and a repeatable show keeps new music on air. It lives at radio.digiwaxx.com.

  1. The pre-release app

    Parts 1 to 6: pre-saves and followers, the artist kit page, the press page, the send-out to music seeders, ratings and feedback, and affinity promotion.

  2. The station

    Parts 7 and 8: the DWR radio station lives on SpinCounts and is converted to an RSS feed.

  3. The show

    Part 9: a repeatable show, like a chart show.

The pre-release app

What DWR does for a new record, in order.

1

Get pre-saves and followers

Fans pre-save the song and follow the artist.

Added valueA fan base that is already waiting on release day.

2

Artist kit page

The artist creates a kit page that gives context to their newly released song, with in-studio clips and more.

Added valueFans and press understand the song and the story behind it.

3

Publish To Google News & Traditional Press outlets

DWR automatically publishes a press page on Google News and related.

Added valueA published, searchable story for the release.

4

Send to the new media: Music Seeders

The record then gets sent out to the music seeders: theme pages, reposters, fan clubs and others related to the music journey.

Added valueThe record reaches the pages and communities that spread music.

5

Ratings and feedback

A short rating survey is added to each listener’s account, and an email lets them know it’s waiting. The results go straight to the artist’s account.

The survey

  1. Overall rating (1–5)
  2. Would you add it to a playlist? (yes/no)
  3. Strongest part: hook, beat, vocals or lyrics
  4. Which artists does it remind you of?
  5. One optional comment

Added valueSerious, structured feedback the artist can act on, instead of random ratings.

6

Affinity promotion

DWR promotes the artist’s sound to the people who have the most affinity for it.

Added valuePromotion aimed at the listeners most likely to connect.

The station

The DWR radio station, counted and published.

7

The station lives on SpinCounts

The DWR radio station lives on SpinCounts, so plays of the record are counted.

Added valueProof of every play.

8

The station as an RSS feed

The station is converted to an RSS feed.

Added valuePartners and trackers can read what played.

Outside tracking
Digital Radio Tracker (DRT)
Cost
Tracking is free. DRT charges per report.

The show

A repeatable show that keeps new music on air.

9

A repeatable chart show

A show in a set format, like a chart show, that runs again and again.

Added valueA regular on-air home for new records.

Example“We Play Independent Music.”

A new record in DWR.

What happens after a new record is added to the system. The numbers match the parts above.

  1. Record added

    The new record goes into DWR.

    • 2The artist creates the kit page with in-studio clips

    The record has its context.

  2. Pre-release

    Fans act and the story goes out.

    • 1Pre-saves and followers
    • 3Press page published on Google News and related
    • 4Sent to theme pages, reposters and fan clubs

    Fans are waiting and the story is out.

  3. Listeners

    People react and the right people hear it.

    • 5Rating survey in their account, sent by email
    • 6The sound promoted to the people with the most affinity

    Real reaction, the right audience.

  4. On air

    The record plays on DWR.

    • 7Plays counted on SpinCounts
    • 8Plays published to the RSS feed
    • 9A home in the repeatable show

    Every play counted and published.

DWR lives at radio.digiwaxx.com.

The pre-release app, the station and the show, in one place.